The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it.
A film produced for my final year Masters in Architecture, part of a larger project about the social and architectural consequences of new media and augmented reality.
This is an interesting vision of the future and an great read of his thesis ‘Domesticity: the dislocated home in augmented space’, augmented space being a term posed by Lee Manovich back in 2002 (revised 2005). Only now has it really took off augmented reality with the services of Aurasma, Layar.
Some interesting terms such as electronomad… well… I’m still reading and analysing for a paper I am writing.